We all know the almighty power of email marketing and how effective it can be for making sure you’ve got people flooding through the doors for your next event but
LinkedIn is the world’s largest professional network with 225 million members in over 200 countries and territories around the globe. It’s an important tool in the social media-savvy event planners
So you’ve taken the jump – invested in an app for your event, added in loads of great content and now it’s ready for everyone to download – what next?
Hashtags (#) are one of the cornerstones of communication on social media. Julius Solaris, author of the Event Manager blog, calls the hashtag ‘the universal currency in our fragmented social
Event organisers, listen up. We think there might be a gap or two in your mobile strategy – with all of this talk about using event apps to engage attendees,
From the moment they arrived on the market, smartphone penetration always seemed somewhat inevitable. After all, who wouldn’t be interested in a phone that’s also a shiny portal to an
Struggling to get your head around RFID and NFC? Scared people will LOL at your weak understanding of these exciting acronyms? These tiny-yet-critical slivers of technology might seem mysterious, but
Twitter is one of our favourite social media platforms and for reasons beyond aiding our discovery of the latest cat memes. For us, the best bit about Twitter is that
Harnessing the power of word of mouth marketing is critical for event professionals hoping to build a strong, reputable brand for their events. So what exactly is Word of Mouth
From trade shows to conferences, we’re spoiled for choice when it comes to stepping away from our desks and heading out for some event time. As an attendee, it’s great